AI toys and look at market competitiveness from the perspective of technical cost

Now the price difference of AI toys on the market is very large. The cheap ones are tens of dollars, and the expensive ones are thousands or even tens of thousands. Many parents are confused when buying them, and they don't know whether the price is worth it. In fact, the pricing of AI toys is not set casually by manufacturers. The core depends on the technical cost behind it. The cost not only determines the pricing range, but also directly affects the market competitiveness of AI toys.

First of all, it must be made clear that the pricing core of AI toys is inseparable from the support of technical costs. Those AI toys with huge price differences are essentially the gap in technology investment. The technical cost of an AI toys is mainly concentrated in the three parts of chips, sensors and algorithms, which is also the most expensive and energy-consuming part of our manufacturers' research and development. For example, low-end AI toys mostly use ordinary chips and basic sensors, which can only realize simple wake-up and play nursery rhyme functions, have no complex interaction capabilities, low technical cost, and naturally cheap pricing, mostly tens to two hundred yuan between.

As for mid-to-high-end AI toys, the technical cost will increase several times, and the pricing will also increase accordingly. This type of AI toys will use high-performance chips, which can process more complex instructions. With sensitive degree sensors, it can also realize functions such as emotion recognition and action feedback. Some AI toys will even be equipped with exclusive algorithms and cloud services. Usage habits interactive content. Just like our self-developed products, in order to improve the interactive experience, the investment in chips and algorithms alone accounts for more than half of the total cost, and the pricing will naturally be in the range of 300 to 500 yuan, which is also the mainstream pricing in the mid-to-high-end market.

Many people think that the price of AI toys is inflated, but in fact they do not see the hidden costs behind it. In addition to hardware technology, R&D investment and testing costs are also part of the technology cost. A qualified AI toys often takes more than half a year or even a year from developing algorithms, debugging sensors, to repeatedly testing security and optimizing interactive experience. These investments will eventually be reflected in pricing. Moreover, the more technology investment, the stronger the competitiveness of AI toys, and it can stand out in the homogeneous market. After all, parents are willing to pay for a smoother and more valuable interactive experience.

The pricing of AI toys is not tricky, it is all a true manifestation of technical costs. Low prices have technical limitations of low prices, and high prices have high investment support. AI toys, which can gain a firm foothold in the market, has never relied on low-price involution, but relied on reasonable pricing to match the corresponding technical cost, so that parents feel that it is worth the money. INFUNITY has always insisted on cost performance. While controlling technology costs, it ensures the interactive experience and security of AI toys, neither blindly raising prices nor cutting corners. In the future, we will continue to deepen technology, optimize the cost structure, let high-quality AI toys enter more families, and let each AI toys rely on solid technology and reasonable pricing to gain a firm foothold in the market.